Esther Weltevrede (PhD, University of Amsterdam) is an assistant professor of new media and digital culture at the University of Amsterdam (UvA) and a founding member of the Digital Methods Initiative (UvA). Her research interests include digital methods, software and platform studies, app studies, data infrastructures, and social media automation. Her current work is supported by the Dutch Research Council (NWO) (grant number VI.Veni.191C.048).